Pinoy rice, bananas hits in Dubai food show
Philippine rice, bananas and coffee showed much promise during the 21st Gulfood: Gulf Food Hotel and Equipment Exhibition and Salon Culinaire in Dubai where the government’s Center for International Trade Expositions and Missions (DTI-CITEM) generated over $109 million in negotiated sales.
Under the brand “FoodPhilippines,” CITEM showcased products from 24 Philippine companies.
During the world’s largest annual food and hospitality trade show, the Filipino best sellers were rice and fresh bananas.
Also well received by Dubai were Philippine rice products, noodles, coconut products and by-products, canned fruits, dried mangoes, canned seafood, fermented marine products, confectioneries, snacks, chips, sauces and condiments.
CITEM Executive Director Rosvi Gaetos said Philippine coffee, both ground and whole beans, received the most inquiries from the Middle East market.
“With Gulfood as the world’s largest annual food and hospitality trade show, it opens up greater opportunities for local coffee bean growers, which can mean growth in the business,” said Gaetos.
Ready-to-drink coffee and tea are also fast-growing beverage products in the United Arab Emirates market.