Canada’s Tim Hortons Cafe, coming to PH soon
New restaurant alert! Iconic Canadian chain donut and coffee chain Tim Hortons is coming to the Philippines real soon.
Restaurant Brands International, owner of Tim Hortons and Burger King, declared Thursday, July 28, that the company has signed a master joint venture agreement with a group of local investors to finally take its famous double-doubles and Timbits to the Philippines, the Toronto Star reported.
Tim Hortons would not reveal yet how many outlets it intends to open in the country, or the target date of opening. In an email to Toronto Star, the donut chain said it believes the country has a strong economy with an “attractive and growing quick service restaurant market.”
“We have conducted many months of consumer research and believe our signature coffee and baked goods will be a welcome addition to the product offerings available in this market,” the company told Toronto Star.
The renowned Canadian chain would surely face tough competition in the country, with a line of existing donut brands in the local food scene including Dunkin’ Donut, Krispy Kreme, Mister Donut, and Indonesia’s J. Co.
“It’s not surprising that they want to go there. The Philippines has a pretty vibrant food service industry and people there are predisposed to coffee and baked goods.” Said Geoff Wilson of fsStrategy Inc., a Toronto consulting firm that specializes in the food services business, said in the report.
Tim Hortons also said it will introduce some unique products in its Philippine outlets, but won’t disclose details yet.