Mango Tree Kitchen re-invents street food with new ‘Pad Thai Kitchen’
Restaurant innovator Mango Tree Worldwide is breaking new ground in Japan by piloting a series of new Mango Tree Kitchen brands that focus on delivering popular Thai dishes in high-traffic urban centres.
These exciting new fast service concepts are already being rolled out, and Mango Tree Kitchen’s inaugural Pad Thai outlet has now launched in Tokyo, taking Thai cuisine back to its street food roots by catering to diners on the move.
Mango Tree’s new Pad Thai Kitchen is located in Tokyo Station, which handles approximately half a million passengers each day. This makes it the perfect setting for the new fast dining concept, which is able to serve large volumes of customers in ultra-quick time.
“We are extremely excited about the launch of our new Mango Tree Kitchen concepts, which will appeal to the modern appetite for high-quality food on the move, while embracing the global popularity of Thai cuisine,” said Mango Tree’s Global Managing Director, Trevor MacKenzie.
“Tokyo is the perfect launch destination for the new brand. Thai cuisine is very popular in Japan and the Mango Tree brand is well-established in the country, having operated there for 15 years. Japan also has a deeply-ingrained fast service culture, so we are confident that Japanese commuters and customers will embrace our new Pad Thai Kitchen concept,” Mr MacKenzie added.
Diners at Mango Tree’s Pad Thai Kitchen will be able to order freshly made Pad Thai, either plain or with a choice of pork, chicken, beef and shrimps, plus special variations such as Pad Mi Korat and Pad Ki Mao.